What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Capitol Subaru dedicated locally to the Love Promise?

At Capitol Subaru, our Love Promise to the San Jose area can be seen in our proud support and sponsorship of many of our great local organizations. We're grateful not only to be a part of the San Jose community, but to serve it as well.

Second Harvest Food Bank, Sacred Heart, Almaden Cares Movement
Go Red for Women, American Heart Association

Subaru Love Promise Heart

Love Promise Stories from Capitol Subaru

Subaru E waste recycling Event  –  Jon G

Subaru E waste recycling Event

Capitol Subaru loves the earth! While participating in the e-waste recycling event we were able to collect computers, monitors and other recycling items so they could be put to good use.We love giving back to our community!


Capitol Subaru brings awareness to safe driving  –  Scott P

Capitol Subaru brings awareness to safe driving

Safe Driving Video Contest/Scholarship In October, Capitol Subaru hosted a press conference to introduce the Safe Driving Video Contest/Scholarship program to the Silicon Valley. The concept was simple; high school students were given the opportunity to work with their friends to create a video centered around Safe Driving for teens - topics included being a safe passenger, texting and driving, and drunk driving. Capitol Subaru and the Del Grande Dealer Group committed to sponsoring this contest, gave a cash donation, and hosted the Awards ceremony. Along with the District Attorney's office, San Jose Police Department, and City Council. In January, the videos were submitted and judging commenced. The winners were announced in front of a packed house (hosted by Capitol Subaru). Members of the media and public service organizations watched as the videos were highlighted and scholarship money was awarded to the top three videos.


Winter food drive benefits Second Harvest Food Bank  –  Scott P

Winter food drive benefits Second Harvest Food Bank

Second Harvest Food Bank During the month of November, Capitol Subaru (A proud member of the Del Grande Dealer Group) rallied their troops to collect food for Second Harvest Food Bank. Bins were placed in the Subaru showroom, and salespeople, finance managers, service advisors, and all Subaru staff members spread the word. When customers were called to pick up their vehicles, they were asked to bring in a can to donate. Staff posted flyers on their Facebook pages about what Capitol Subaru and Del Grande Dealer Group were trying to do. And in the end, on the day before Thanksgiving, Capitol Subaru donated three barrels of food to Second Harvest Food Bank.


Capitol Subaru